News

Broadsign partners Heurist’s CAASie to offer pDOOH to small biz in Australia

Source Media4growth -February 18, 2020

The integration provides CAASie’s user base of local advertisers with access to premium DOOH screens across Australia

GDX Studios onboards marketing veteran Cathy Garcia

Source Media4growth -February 18, 2020

Marketing veteran bolsters client roster and excellence in execution

Donald Joshi is a middle-class man promoting JP Infra’s new project

Source Media4growth -February 18, 2020

A real estate giant connects with masses through a bobble head character talking about his dreams

Kotak Mutual Fund takes Investor Education to the Next Level

Source Media4growth -February 17, 2020

The BFSI brand launches a Pan-India campaign across platforms introducing Mr. SIP to consumers including OOH

DMRC to allot exclusive advertising rights for inside stations

Source Media4growth -February 17, 2020

The tender includes selected Metro stations from Dwarka (L-3) to Dwarka Sec-21 Metro stations on Line No.-3 & from Dwarka (L-9) to Dhansa Bus Stand Metro stations on Line No.-9 of DMRC network

Casio targets masses with multiple sales promotion campaigns

Source Media4growth -February 17, 2020

Chennai-headquartered Podhigai Ads has executed end of season sale & valentine day offer campaign in Tamil Nadu, Pondicherry, Kerala, Bangalore and Hyderabad

NMRC to permit promotions on wheel to increase NFR

Source Media4growth -February 17, 2020

1-4 coaches can be obtained at a minimal fee for the activity and celebrations inside their trains

Panasonic India to roll out new campaign in coming month

Source Media4growth -February 14, 2020

The campaign will be on the brand’s ACs

‘Collaboration, audience data, quality assets key to transit media growth’

Source Media4growth -February 12, 2020

Rachana Lokhande, Co-CEO, Kinetic India; Fabian Cowan, President, Posterscope India; Jayesh Yagnik, CEO, MOMS Outdoor Media Solutions share their perspectives on whether agencies are willing to bet bigger on transit media

HDFC ERGO to spread ‘Bad News - Good News’ on OOH

Source Media4growth -February 12, 2020

A multimedia campaign will be launched on the OOH medium in 17 cities