Welcome to IOAA

Indian Outdoor Advertising Association (IOAA) is the national body of Outdoor Media owners with more than 80% of top Out-Of-Home Media owners and 220+ members across India. Registered under the Indian Companies Act 2013 as a Not-for-Profit Company, IOAA principle objective is to protect and promote the interests of Outdoor Advertising Media businesses in India.

IOAA provides a friendly gateway to the diverse world of outdoor advertising industry, introducing new opportunities, innovative products, international strategies and safeguarding the interest of OOH industry by representing it on national and international platforms.

Credit Analysis

Automated process for members to record & monitor overdue payments, pending release orders and interact with OOH Agencies and Advertisers on commercial aspects of the business and resolve issues swiftly.

These records are acted upon by the Joint Working Committee of the IOAA and the Advertising Agencies Association of India (AAAI) to resolve issues of payment default and high risk commercial transactions.

Coming Soon

IOAA NEWS

Stay updated with local and global news from O-O-H Media Industry

OOH TOOLS

OOH Locator

The OOH Media Locator has multi-level search capabilities to provide Media Agencies, Media Planners a reference/planning tool for planning media campaigns in future...

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OOH Directory

OOH Directory will serve as a directory database of all the legal Outdoor Media sites and options for OOH Media Industry...

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Key Facts & Figures

01.

Indian OOH to grow by 10% in 2018 by Pitch Madison

2018 expect the Outdoor advertising sector to grow by 10% in 2018.

02.

Adex Revenue to grow by Rs 3,395 crore

Outdoor is expected to grow due to upcoming State Assembly and center Elections in 2018

03.

Mumbai,largest contributor to OOH in India

Mumbai continues to be the largest contributor to OOH at 18%, followed by Delhi at 14% and Bangalore at 11%.

04.

Advertising Reports 2018 by Pitch Madison

2018 Growth expected to be 12% after two disappointing Years.

Become a member

Join IOAA and be alongside the largest O-O-H Media Companies in India.

Join the only national body of Out-Of-Home Media Owners and safeguard your own and the Indian OOH Media Industry interests and get represented competently both in India and globally.

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  • Training workshops

    IOAA regularly conducts training workshops on various subjects concerning efficient and profitable management of an O-O-H company for its Members.

  • Regulations and Rules

    IOAA negotiates best possible regulations and rules for the industry with Municipalities and State Governments which benefits all its Members.

  • Business opportunity

    IOAA Members get preferred business from the largest Agencies in the industry in India

GET CREATIVE

Showcase images of your latest and greatest campaigns to be included in our collection