News

McDonald’s India makes a significant presence in fight against COVID-19

Source Media4growth -June 23, 2020

The fast-food brand has launched a series of initiatives to show support during the pandemic

AdOnMo appoints Shashi Kant as VP – Strategy and Growth

Source Media4growth -June 23, 2020

With more than two decades of experience, Shashi Kant will handle the leadership role in the company

AdMAVIN on-boards Sailesh Muthu to lead Product and Marketing efforts

Source Media4growth -June 18, 2020

Prior to joining AdMAVIN, Sailesh has worked with both global corporates like Fiat-Chrysler Automobiles and respected start-up companies – Toppr, Sea6 Energy in Automobile, Education and Energy domain respectively

Indian Railways installs first ‘Automated Ticket Checking & Managing Access’ machine under NFR scheme

Source Media4growth -June 18, 2020

The ATMA machine has been introduced at Nagpur station under the NINFRIS policy offering direct engagement with passengers

Capital Group instigates responsibility factor in Mumbaikars

Source Media4growth -June 16, 2020

Mumbaikars are being reminded of their responsibility to wear mask and maintain social distancing as the threat of Coronavirus prevails through a social welfare OOH campaign

More than 50% audience ready for outside entertainment post-Covid19, says BookMyShow report

Source Media4growth -June 16, 2020

The survey report says that consumer prefers contactless experience while watching movie out of home post lockdown

Digital print for your branding: Can you maximize the impact?

Source Media4growth -June 12, 2020

How does a brand ensure good quality print for maximum impact? How does it find the right print solution? These are some of the questions that leading print industry player HP will be addressing at the online interactive session to be held on June 19th.

'DOOH sets to grow more with programmatic buying becoming new normal'

Source Media4growth -June 12, 2020

GroupM’s report ‘Brand Safety’ mentions that DOOH as a medium will grow more advanced and complex as programmatic buying becomes more commonplace

Outdoor Asia June Edition: Out Now

Source Media4growth -June 11, 2020

The edition takes a deep dive into the world of changing airport advertising, rural marketing and growing relevance of pDOOH in the new era of Covid19

Broadsign partners creative & tech firms to dispel fears with ‘DEFEATED’ campaign

Source Media4growth -June 11, 2020

Broadsign joins hands with Creative Conscience, L&Co, Voodooh, others for the DOOH campaign