A Moving Audiences Data (MAD) analysis conducted in conjunction with Media4Growth highlights the audience reach patterns at Indira Gandhi International Airport, Delhi; Chhatrapati Shivaji International Airport, Mumbai; Kempegowda International Airport, Bengaluru; and Sardar Vallabhbhai International Airport, Ahmedabad in the months of July and August 2020
Mindshare will be responsible for the media strategy, planning, buying and implementation for all media
The media owning firms want a complete waive off or the minimal percentage of license fee to be charged
A 4 year old start-up concentrates on Tier I & II markets working towards offering an online solution for media owners and brands by bridging the gap between demand & supply
As a part of contract, Embassy Group will be entitled to utilize 1,000 sq feet of wall space in the station premises for branding and advertising activities
The offering has been launched in order to understand the key trading audience and deliver better value and efficacy
The mandate includes over-the-top (OTT) media services and all offline media duties
The idea was to create a larger-than-life, ode to the ultimate remover of obstacles using Jeep Compass SUVs
Beginning with TV and Digital campaigns, the marketing plans include multimedia campaign to launch in next few weeks